CDx – CLD

Sales Training

October 14, 2014

3 Key Elements for a Successful CDx Launch

Companion Diagnostics (CDx) partners engage in a special kind of choreography to make sure that both…

Bill Lloyd MD, FCAP

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Sales Training

August 27, 2013

Personalized Medicine Gets Real: Introducing ‘Companion Diagnostics’

For many years health care thought leaders teased the public with the vague concept of…

Bill Lloyd MD, FCAP

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