January 17, 2019
CLD’s iRead® Engages Learners Through Diverse Methods
When considering the most effective ways to train sales representatives and other members of your…
Specifically curated for sales trainers in the pharmaceutical, biotech, and medical device industries
January 15, 2019
How This Billion-Dollar CEO Built a Winning Team from Inc. Video
Sprout Pharmaceuticals', Cindy Eckert, discusses how she fired her top salesperson. Her Inc. Video interview provides…
December 18, 2018
4 Practices to Speed up Review and Get Your Reps into the Field Faster
Your product’s new indication is approved and could be in the hands of doctors at…
August 27, 2018
Keep Training Project Timelines On Track
As a sales trainer, it can sometimes seem impossible to get everything on your To…
August 14, 2018
3 Ways Medical Illustrators Impact Sales Training
Here at CLD we have a team of Medical Illustrators on-site who create the illustrations…
July 9, 2018
Duct Tape for Learning
Duct tape is renowned for its use in patching up repairs because of its ability…
November 14, 2017
5 Instructional Design Trends Impacting Pharmaceutical Sales Training
My daughter has been coming home from school each day full of questions that I’m…
October 11, 2017
What you need to know: The evolving pharma sales force
What you need to know: The evolving pharma sales force BioPharmaDive article written by Lisa LaMotta…
September 6, 2017
5 Reasons Playing Fantasy Football Makes You a Better Sales Trainer
As the days start to get incrementally shorter and my commute gets a bit longer…
June 16, 2017
Machine Learning for Pharma Sales Training
Machine learning and artificial intelligence (AI) are often used interchangeably, but there are subtle differences.…
February 16, 2017
How Important is SCORM in e-Learning?
Shareable Content Object Reference Model," or "SCORM," is an established collection of technical standards for…
February 13, 2017
2016 Novel New Drugs Approved Infographic
Novel new drug approvals in 2016 were half of what they were in 2015. How…
January 25, 2017
How Ebbinghaus Can Help You Train
Herman Ebbinghaus was a psychologist who, in 1885, applied the scientific method to study how…
January 10, 2017
Before You Send an RFP Checklist: Infographic
The new year means new sales training-related RFPs. Before you send yours out, check out our…
December 5, 2016
From Decay to Interference; Why We Forget
The human brain - the source of knowledge acquisition and orchestration of all the physical…
November 16, 2016
Engage Learners: Connect Training to What They Already Know
When you first learn one of the major disciplines say physics, you often start from…
October 28, 2016
5 Training Super Powers
Every time I turn around there’s another Super Hero who has some fabulous new super…
October 26, 2016
The Right Training Tools Get Better Results
If you need a hammer, but all you have is a rubber mallet, you may…
October 17, 2016
5 Sales Training Lessons Learned from Adult Coloring Books
I was waiting in line at the pharmacy to pick up a prescription the other…
October 10, 2016
Get Improved Learning Outcomes with Gamification
Games and gamification aren't the same. With games, you have rules, competitive play, and a…
October 5, 2016
Personalized Versus Adaptive Learning
Adaptive learning isn’t new, in fact, it’s been around for quite a while. Though it…
October 4, 2016
Sales Training and Emotional Intelligence
Emotional intelligence, or EI, is a person's ability to identify and manage their own emotions…
September 29, 2016
5 Thoughts on Training Needs Assessments (TNAs)
I’m sure that every time you have a training request the first thing you do…
September 12, 2016
Why bother pre-call planning?
Everyone has heard the expression if you fail to plan you plan to fail, but…
September 7, 2016
Keep it Real and Keep it Mobile
Many of us have already used mobile incentive technology, even if we didn't know that…
September 7, 2016
Using Augmented Reality to Empower Your Sales Reps
Augmented reality (AR) is when digital information is integrated with the user's environment in real time.…
September 1, 2016
The Science of Active Learning: Getting Off the Bench
Learning is a process, and not a passive endeavor. It's not something that can be…
